Rubber Conversion is proud to announce a significant milestone in its sustainability journey—receiving the prestigious Gold Medal in the EcoVadis Sustainability Rating
This achievement places the company in the top 5% of businesses globally, surpassing 95% of companies worldwide assessed by EcoVadis in the last year.
“This Gold rating reflects our dedication to create lasting, meaningful change”, said Cveta Majtanovic, ChiefSustainability Officer, “Our Sustainable Rubber Compounds® (SRC) range, derived from end-of-life tyre (ELT) materials, is already being successfully adopted by leading tyre manufacturers at high concentrations (>20phr) for use across various product categories (PCR, TBR, AGRI, OTR). This innovation not only significantly reduces CO2 emissions but also ensures no compromise on product performance or tire labelling”.
EcoVadis evaluates companies based on four key areas: Environment, Labour and Human Rights, Ethics, and Sustainable Procurement. Achieving a Gold rating means Rubber Conversion has not only met but exceeded industry standards in these critical areas, positioning the company among the most innovative and responsible global leaders in the sustainable business landscape.
“We are incredibly proud of this achievement”, said Francesco Di Pierro, CEO of Rubber Conversion. “In an era where environmental responsibility is no longer optional, the rubber industry faces a crucial challenge—innovating rapidly and at scale to replace traditional raw materials with sustainable, recycled, and bio-based alternatives, without compromising product performance. At Rubber Conversion, we’ve embraced this challenge through our proprietary low temperature devulcanisation technology, a globally patented process that is revolutionizing the recycling of post-production and post-consumer rubber”.
To celebrate, EcoVadis will plant a tree on Rubber Conversion’s behalf through One Tree Planted, further strengthening this commitment to a greener future.
“This Gold rating is more than just a score—it’s a clear reflection of our vision to drive a greener future”, Majtanovic added. “In addition to this prestigious recognition, Rubber Conversion has also been honoured with a Meaningful Business Membership in 2024, which further solidifies our position within a distinguished global community of leaders who are not only committed to addressing the world’s most pressing challenges, but also to ensuring that our business practices are aligned with our purpose-driven approach. We are excited about the future and the impact we will continue to make as we build on this momentum”.