The LEGO Group revealed its latest sustainability initiative – new types of tyres made from more than one-third of recycled materials
LEGO cars and vehicles will soon have tyres made from ropes, engine oil and old fishing nets. The latest LEGO Group’s sustainability push will have a full transition later in 2025, with some sets already featuring new tyres.
Material from discarded ropes and nets from ocean vessels is repurposed and then combined with recycled engine oil to reduce the company’s reliance on virgin fossil fuel-based ingredients. LEGO will use the new techniques on seven tyre elements, each one containing at least 30 per cent recycled materials, with some already in action in its system. Despite this material change, the LEGO Group states there is no difference between the new tyres and the tyres we already know.
“This is an exciting step in our ambition to make LEGO products more sustainable and reduce our dependence on virgin fossil fuels,” said Chief Sustainability Officer Annette Stube. “Over the past five years, we have invested significant time in developing and testing this new recycled material to ensure it meets our high standards for quality, safety, and durability. The tyres are just one of many options we are working on to make our products more sustainable and it is encouraging to see something this innovative making it into our sets.”
Making tyres from recycled materials is part of an overarching goal to make LEGO bricks and packaging from more sustainable materials and comes after the company abandoned plans to make bricks from plastic bottles. To date, the company has tested more than 600 different materials for its bricks and elements.
