Leonoticias celebrated the third edition of its Agro Awards with trophies made from recycled rubber and aluminium, highlighting its commitment to sustainability and the use of waste from the sector itself
In the heart of the province of León, where livestock and agriculture are the backbone of rural life, the Agro Awards have celebrated for the third year their recognition of those who sustain the vitality of this important sector.
Organised by Leonoticias, this annual event seeks to pay tribute to the great professionals of the countryside. These protectors of the countryside, through their daily work, are the driving force of a legacy that nourishes both people and the planet.
What made this edition held in Boñar unique was the heart of Leonese agriculture and livestock represented in the presentation of sustainable trophies, a conscious commitment to closing the circle of production and recycling. These awards, designed by the Leonese brand Neusus Urban, are made from recycled rubber from end-of-life tyres, an innovative solution that transforms industrial waste into valuable objects.
It is a symbolic tribute to this sector; the tyres of tractors, harvesters and other agricultural machinery that have reached the end of their useful life are returned to the hands of farmers in the form of these trophies.
Known under the name “Twist“, they rest on a base made of recycled aluminium, obtained from the recycling of cables from agricultural machinery which, after being processed, are reincorporated into the industry in the form of high-quality aluminium and copper shot.
This choice by Leonoticias not only underlines the importance of the circular economy, but also returns to the agricultural sector a part of the resources it produces and consumes in the form of a tribute. In addition to recognising the work of these professionals, these trophies are a tangible testimony of the commitment to sustainability and responsible management of resources. Each one reflects the dedication not only to work in the field, but also to the protection of the environment and the reduction of waste. By choosing this type of award, Leonoticias becomes a pioneer within the province, being the first media outlet to give out awards of this type, thus aligning itself with the values of a more conscious and environmentally friendly future.
This event highlights how the agricultural sector, so essential in our lives, can be an example of circularity, where yesterday’s waste is transformed into tomorrow’s achievements.