The Leading Journal for the Tyre Recycling Sector

The Leading Journal for the Tyre Recycling Sector

Continental Wins Sustainability Accolade at NTDA Tyre Industry Awards 2024

Continental Tyres has been awarded “Tyre Industry Environmental and Sustainable Solution of the Year” at the prestigious National Tyre Distributors Association (NTDA) Tyre Industry Awards 2024

The award, presented at the Association’s 94th Annual Dinner, was decided by a panel of industry experts and recognises outstanding corporate social responsibility within the tyre industry.

Beating off competition from Bridgestone, Hankook, Marangoni and Michelin Tyres, the award reflects the tyre manufactures ongoing commitment to driving sustainability across all of its operations – from enhancing the efficiency of its manufacturing processes and supply chain to developing innovative, eco-friendly materials.

Commenting on Continental’s win NTDA CEO Stefan Hay said; “The judges felt that in a fiercely contested category, the Continental award entry stood out against the four other excellent entries because of the highly demonstrable progress it is now making towards achieving its ambitious mission to become the world’s most progressive tyre manufacturer in terms of environmental and social responsibility through its highly strategic ‘Group Sustainability Ambitions’ initiative.

“It is clear, that Continental’s approach is not only yielding results, but also shows that its strategy is becoming a reality across the entire business and that the initiative is putting Continental in a thought leadership role when it comes to ESG.”

Pete Robb, Marketing Director at Continental, said; “Every tyre that leaves our production line reflects our dedication to delivering the best performance, innovation, and safety – and we’re committed to ensuring this approach is executed as sustainably as possible. It’s an honour to be recognised by the NTDA for our ongoing efforts to innovate in this area, and truly reflects the hard work and dedication of our teams.”

The recognition follows Continental taking home ‘Tyre Manufacturer of the Year’ at the NTDA Tyre Industry Awards in 2023.